I would typically bet about 1/3 pot here. It gets you some folds and it also lets you cheaply continue in the hand which is definitely something you want. Shoving just seems like overkill and I'm guessing you don't shove flop with any of your value hands so it's really easy for villain to snap you off if they know what you're doing. You also need to consider that if you bet and are raised, you're being raised in a 4bet pot which will typically be a pretty strong range to begin with so folding when you're crushing isn't a bad thing.